Research / Human Factors / Industrial Design / Branding / Animation / Engineering / Production
Impact Athletic training tables were internally created for an opportunity in the athletic training market. The product line consists of high quality tables, work surfaces, and storage equipment. Impact Athletic successfully launched as its own standalone company and was acquired by Rogers Athletic.
The initial design phase began with market viability exploration and competitive product benchmarking to drive concept differentiation and authentic branding. For product implementation, we performed a pilot production build that included tooling fabrication, component fabrication, and assembly. Our ground up development process enabled Impact Athletic to successfully launch a product line with a striking identity.
Impact Athletic became its own standalone company and was acquired by Rogers Athletic.