Tech Demo Cart
Industrial Design / Engineering / Production
The Stryker Product Demo Cart was developed for their sales and marketing team who didn’t have a way to showcase all of the latest technology that Stryker has to offer. There needed to be a single, elegant way to demonstrate their products in a simple, yet effective manner.
We conducted interviews with key internal stakeholders and created concept sketches that balanced the functional needs with the intangible emotional needs of sales. The final product, fully furnished with equipment and marketing material, can be easily uncrated, positioned and deployed for a presentation by a single person in minutes.